Jennifer McGee Brozic
Freelance Content Marketing Writer
Looking for a writing partner who can take your content to the next level?
I help established companies and start-ups in the financial services, fintech, insurance, insurtech and real estate industries create content that attracts their ideal clients.
Are you ready to attract the right clients?
Customers today are savvier than ever before. Pushy sales tactics are a surefire way to send prospects running straight to your competitors. People want to know that you understand them and what keeps them up at night, before they buy.
Creating thoughtful, relevant and timely content that aligns with each stage of your buyer's journey shows you understand your customers' biggest pain points. It helps you earn their trust and allows you to convey the value you can provide. The right content at the right time can convert not yet ready prospects to happy customers and happy customer to loyal, longstanding clients.
What Makes Me Different?
I'VE BEEN WHERE YOU ARE
Juggling deadlines. Putting out fires. Re-swizzling priorities at a moment's notice thanks to changes in business direction, the market or the economy. And wondering if anything was slipping through the cracks. You need someone who can take your content writing projects off your to-do list and give them the attention they deserve. When you partner with me, you get content that moves the needle on your business goals. And time back in your day to focus on other priorities.
INDUSTRY EXPERIENCE +
AN OUTSIDER'S PERSPECTIVE
It's not always easy to see the forest through the trees when you're knee-deep in the daily grind. Sometimes an outside point of view can give you the clarity you've been looking for. As an outsider, I can provide a fresh perspective. But I also have the insider knowledge of someone who's spent more than a decade writing for the financial services and insurance industries.
I KNOW THE RIGHT QUESTIONS TO ASK
The most well-written piece of content won't get the results you want if it doesn't include the information your readers are looking for. I’m skilled at cutting through the clutter to identify the most salient points to include in your messaging. I know the right questions to ask about your business, industry and the specific project you’re working on, so we get it right the first time.
I UNDERSTAND THE BIG PICTURE
A piece of content is never just a piece of content. It’s part of a strategy designed to help you solve a problem and achieve a goal. Whether you need a series of blog posts, a white paper or case study, I understand how the content you create today supports your goals for the future by improving traffic, increasing subscribers, and filling your pipeline with qualified leads to enhance your market share.
AND I APPRECIATE THE DETAILS
Sometimes the smallest details make the biggest difference. When we collaborate, you get a partner who takes your project as seriously as you do and sweats the details so you don't have to. You'll get content with well--researched, data-driven and expertly sourced information that takes your content from ho-hum to: Sign me up. Tell me more. How do we work together?
Every business is unique. When we work together, you get someone who takes the time to get to know you, your business and what you're trying to achieve. So, you get customized content specifically designed to help you reach your goals, whether that's improving web traffic to increase visibility, retaining current customers or generating qualified leads to help you close more sales.
Blog post campaigns
Ready to get started on your next project? I can help you develop content that hits
all the right notes based on your specific goals. Here are some of the ways I can help.
That's my story.
Let's tell yours together.